DCBS | SELFIE WITH ELFIE

2025 Santa Claus Parade Live Stream

Downtown Conception Bay South

Twelve Days of Christmas - Selfie with Elfie

December 10th to 22nd, 2025

Created by Downtown CBS Brand Ambassador Laurel Martin, the Twelve Days of Christmas - Selfie with Elfie drew participation from a number of Downtown CBS BIA Members as well as Theatre CBS.

The campaign was supported by radio ads on Stingray stations VOCM and Hot 99.1 and animated sponsor appreciation reels on Facebook and Instagram.

Corex selfie frames were delivered to each of the participating DCBS Member locations.

Participating Members

365 Wellness

CHIROPRACTIC & MASSAGE

BUILDING CENTRE

Jungle Jims

RESTAURANT

GROCERY & CONVENIENCE

FINANCIAL PLANNING

SPECIALITY MEAT SHOP

CRAFT BREWERY

PHARMACY

STARBUCK’S COFFEE

PHARMACY

BAKERY & COFFEE SHOP

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Downtown CBS Twelve Days of Christmas

Marketing Assets

Downtown CBS Twelve Days of Christmas selfie frame

Corex selfie frames were delivered to each of the participating DCBS Member locations.

The campaign was supported by animated sponsor appreciation reels on Facebook and Instagram, along with Facebook Member participation posts and header.

Downtown CBS Twelve Days of Christmas Instagram reel

Downtown CBS Twelve Days of Christmas Facebook reel